According to a report on, with the return of Carnival to Mobile, Alabama, the city promised to put up US$200k per quarter in marketing.

The article states that the city is establishing a marketing fund with the money from parking revenue to be used for marketing cruises from Mobile.

Starting in November 2016, Carnival Fantasy will offer a year-long schedule of 4- and 5-day cruises from the Mobile Cruise Terminal to Mexico.

Between parking fees, terminal fees and passenger service charges, the city predicts its annual profit being just under $2 million on cruise operations.