Celebrity Cruises launches ‘Goop at Sea’ in collaboration with Gwyneth Paltrow

   June 5, 2022 ,   Cruise Industry

Celebrity Cruises teamed up with Goop (Gwyneth Paltrow’s lifestyle & wellbeing brand) to debut “Goop at Sea” on the fleet’s newest vessel - Celebrity Beyond.

This autumn, cruisers will be able to experience the brand new “wellbeing retreat at sea”, comprising transformative experiences & sessions led by Goop’s wellness practitioners – as well as an appearance from Gwyneth herself.

“Goop at Sea” is to be hosted on Celebrity Beyond’s 9-night Italian Riviera and France cruise, departing from Barcelona (Spain) on September 24, 2022.

Curated and hosted by Goop, “Goop at Sea” features a live interview and Q&A session with a wellness expert hosted by Gwyneth Paltrow; pop-up experiences like nourishing food tastings/product trials/massages; interactive sessions led by Goop practitioners; and gifts and surprises by Goop.

Gwyneth Paltrow is expected to continue in her role as Celebrity Cruises’ well-being advisor. The Goop team will carry on curating the wellness offering for the line’s ships. This has so far included on-demand classes on TVs in the ship’s guestrooms, a Goop detox smoothie and fitness tools on offer for vacationers staying in Aquaclass rooms, as well as a fully immersive wellness experience with Celebrity’s Aqua Sky Suites, featuring private verandas, floor-to-ceiling ocean views, luxury bedding, and wellness amenities.

Celebrity Beyond cruise ship

Tickets for Goop at Sea are available for US$750 to passengers who book suite accommodations in The Retreat on Beyond’s September 24, 2022 “Italian Riviera and France” voyage.