Hurtigruten Norwegian Coastal Express partnered with leading research organization SINTEF in order to create zero-emission vessels for the Norwegian coast.
The first ship is due to be ready to sail by 2030.
Since its start in 1893, the company has carried local passengers, tourists, and goods between 34 ports in what is popular as the most beautiful sea voyage in the world.
Hurtigruten Norwegian Coastal Express is currently upgrading the existing fleet through what is one of the largest environmental upgrade programs of its kind in Europe, which will see CO2 emissions cut by ~25% and NOx by ~80%.
The company also aims to be a leader in sustainable travel, and Hedda Felin (Hurtigruten Norway CEO) makes it clear that the goal is zero emissions.
Hurtigruten Norwegian Coastal Express has a unique position along the coast as it calls at 34 ports, which means there are strong opportunities to use future infrastructure for green energy, and a number of ports plan to expand shore power connectivity. The strong research and maritime industry of Norway, along with the political will to support green shipping are the factors that make the Norwegian coast a fit for this type of initiative.