Virgin Voyages Unveils a Strategic Sustainability Partnership

   April 22, 2019 ,   Cruise Industry

Virgin Voyages and Emerald Brand announced a strategic sustainability partnership in order to deliver Virgin Voyages’ Sailors a Tree-Free and plastic-free onboard experience. The partnership starts on Scarlet Lady, scheduled to set sail in 2020.

Virgin is one of the first major cruise companies to ban Sailor-facing, single-use plastic. The goal is to fully embed sustainability into the cruise business model via their operations and Sailor experience.

In addition to replacing their single-use plastics with reusable items, Emerald and Virgin will deliver a Tree-Free experience via the vessel’s disposable paper products. Facial tissue, bath tissue, paper towels, napkins, and hot cups, will be made from 60%-100% Tree-Free material. The products are made with technology which uses the by-product of agricultural crops typically wasted or burned, in place of trees.

Scarlet Lady cruise ship

In addition to offering Tree-Free and plastic-free products to the cruise ships, Emerald’s team, known commonly as the Eco-Squad, are expected to help Virgin Voyages communicate and measure the environmental footprint reduction which has resulted from the switch to the new products.  The Eco-Squad will provide solutions for continuous improvement.

Your personal data will be processed and information from your device (cookies, unique identifiers, and other device data) may be stored by, accessed by and shared with third party vendors, or used specifically by this site or app. Some vendors may process your personal data on the basis of legitimate interest, which you can object to by managing your options below. Look for a link at the bottom of this page or in our privacy policy where you can withdraw consent.