Celebrity Cruises introduced its "Celebrity Moments" campaign, that will see 200 travel agents plus passengers invited on a 2-night inaugural mini-cruise on Celebrity Apex.
The newbuild liner (currently under construction) is planned for launch from Southampton UK in April 2020 as sistership of Celebrity Edge. Apex will boast signature features exclusive to the Edge-class Celebrity ships, including the Magic Carpet - a cantilevered platform suspended from one of ship's sides.
For the opportunity to win one of 200 staterooms for 2, agents will have to make as many bookings as possible between August 1-November 18, 2019 and register them on celebritycentral.co.uk. The higher the inventory booking, the more points are awarded.
The online Celebrity Rewards' leader board helps agents check-in on their progress.
To support agents with securing the all-important sales, Celebrity announced it will be arming them with a selling guide available from August 29 on Celebrity Central. Monthly competitions in the lead up to the cruise ship launch will give agents the opportunity to win Celebrity Apex branded items.