NCL's newest cruise ship Norwegian Prima debuts with record-breaking sales

   May 19, 2021 ,   Cruise Industry

NCL-Norwegian Cruise Line is once again breaking the boundaries of cruise vacation experiences via the reveal of its Norwegian Prima, which became the company’s most in-demand liner ever, with record bookings on the very first day and week of sales.

With cruises beginning in August 2022, Norwegian Prima is the first of 6 NCL liners of the new "Prima Class", will offer exciting itineraries, the highest space ratio and staffing levels of any new cruise ship in the premium and contemporary cruise categories, and Brand-first experiences with Indulge Food Hall, Ocean Boulevard, The Concourse, Oceanwalk, and Infinity Beach.

Norwegian Prima cruise ship

NCL President and CEO Harry Sommer said that every aspect of Norwegian Prima, from bow-to-stern, had been conceptualized with the passenger in mind. 

“With this world-class ship, we are providing our guests with more wide-open spaces, elevated service, thoughtful design and a variety of experiences that go beyond expectation. Our record-breaking sales are a clear indicator of our guests’ excitement to return to the ocean and of the significant demand for a premium vacation experience.”

The 20-decks high NCL Prima ship will not only boast the industry's currently largest variety of suite categories (staterooms) but will also feature a redesigned and expanded "The Haven by Norwegian" - NCL's ultra-premium ship-within-a-ship leisure concept. Prima's The Haven will have an expansive (2-deck) sundeck, an infinity pool (overlooking the boat’s wake) as well as an outdoor spa with a cold room and glass-walled sauna, fleet's first 3-bedroom suite ().

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