P&O Cruises UK launches "Shine at Sea" seminars for travel agents (ship Iona)

   April 8, 2024 ,   Cruise Industry

P&O Cruises UK is set to host 100 agents on its inaugural seminars at sea for the year. The company has launched a fresh incentive program named Shine at Sea, where 50 travel agents will secure spots on each of two 7-night voyages aboard Iona ship.

The first voyage is to the Norwegian fjords and is scheduled to depart on September 7th from Southampton England. The second voyage starts on November 2nd (Northern Europe itinerary).

Travel agents can participate in a prize draw to win these coveted spots by making and registering new bookings through the Shine Rewards Club. They will have the flexibility to choose which seminar at sea they prefer to attend and can also nominate a colleague to accompany them.

Moreover, bonus entries can be obtained by tuning in to a live video session on April 24 on the line’s dedicated trade Facebook page and by participating in a happy hour event tailored for homeworkers on May 14.

Ruth Venn (P&O's Sales Director) expressed her enthusiasm for Shine at Sea, emphasizing that offering agents the opportunity to experience the product firsthand is the optimal approach.

In addition to these seminars at sea, P&O Cruises has unveiled its most extensive ship visit program for 2024, with over 1,000 places available for agents. This initiative will complement the existing ship visit opportunities, allowing the cruise line to host 1,100+ agents on board throughout the year.